Your Launch Price Is Your Forever Price
"I'll raise it later" is the pricing lie that costs makers thousands. Here's why your launch price sticks — and how to…
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Practical guides, real stories and product news.
Consumable Tool Wear: The Hidden Cost Per Item
Your blades, bits and sandpaper wear out — that's a real cost per item, not free. Here's the simple math to price…
Your Listing Photos Cost Money: Pricing Props & Reshoots
The linen, the backdrop board, the dried florals, the reshoot time — your Etsy photos aren't free. Here's how to price the…
Refunds Keep Your Fees: Price a Return Cushion In
You refund the buyer's full payment — but the marketplace keeps its processing and ad fees. Here's the real dollar math, and…
Cap Custom Revision Rounds: Stop Giving Away Labor
"Just one more tweak" is unpaid labor. Here's how to include 2–3 revisions, bill extras at your hourly rate, and protect your…
Add a Self-Employment Tax Line to Your Handmade Price
US makers price for materials and labor but forget the 15.3% self-employment tax. Give it its own price line so your profit…
Batch Setup Cost: The Time You Forget to Charge For
You melt the wax once for 40 candles, but that setup time belongs in every one. Here's the simple math makers miss…
Cost Says $60, Market Says $40: What to Do
Your true cost is higher than the going rate? That gap is a decision, not a verdict. Three honest moves — cut…
The S/M/L One-Price Trap: Cost Each Size Separately
One flat price for small, medium, and large quietly overprices your small and gives away your large. Here's the real math —…
The Real Cost of a Craft Fair Saturday
You sold out at the fair and still came home behind. Here's the unpaid-Saturday math most makers miss — and how to…